the "tonight show" jazz backgorund is an inspired stroke.

more, please.

i thought this ad was pretty lame. i think it makes mccain seem a little more human and good natured, which was not the intention i'm sure. if this is the best the obama camp can do to "strike back", we should all be worried.

I think the ad was more about tying McCain to Bush than anything else. Like that Gregorie ad about how Rossi is a George Bush Republican.

Very effective counter-punch. And of course, it is all true, he's been a celebrity for years, has supported Bush policies, and is now flip-flopping on the issues.

Brilliant.

crap. total crap. both sides. blech. meh.

Once again, the Dems are playing defense. Lamely.

Rove, et al attack their opponents' strengths (Gore's too smart, Kerry's a vet, Obama's too popular) and the Dems simply counter.

Go on the fucking OFFENSE already. McCain's a senile PTSD lunatic. Tell the world!

The ad is really about tying Bush to McCain, but by superficially "responding" to the Celebrity ad, they've made certain it'll be a topic of discussion for the very serious Washington punditocracy.

Do all attack ads have the same guy doing voice-over? The guy speaking in that scornful, artificially husky voice? I'll bet "voice of shame" dude gets paid major bank.

I agree with @5. Political ads are not effective. They are a waste of time. Stupid.

I think a better ad would be John McCain flying a burning biplane in defense of Georgia (the state) against the Russians.

hmmmm @2: i thought this ad was pretty lame. i think it makes mccain seem a little more human and good natured,...

Hmm, human and good-natured. Whom does that remind me of?... Oh yeah, George W. "Recovering Alcoholic You'd Most Like to Have a Beer With" Bush.

I'm perfectly fine seeing McCain cast as a likable phony, so long as it pivots on what matters--policies and issues.

@2-maybe the campaign should be called "Strike black".

I like the "when washington embraced him..." bit, but the rest just seemed too light and not-serious. Leave the fluff bullshit to McCain - let him dig himself into one big pit of stupid.