Media In Conclusion, Absolut is Absolut-ly Delicious! (UPDATED With Right-wing E-mail Seizures)
posted by April 4 at 16:26 PMon
I think this Mexi-friendly Absolut ad is just a clever way to get all the political blogs to paste up an Absolut ad for the whole weekend.
Of course, I have no qualms with advertising for Absolut, as long as they send me a case or two of their sweet, sweet Mexican vodka.
It appears that Absolut Vodka is the new France, and Ketel One is the new Freedom Fries. The right-wing blogs, especially this lady, are up in arms.
Here is the furious right-wing Interweb machine in action. Samples:
I run a bar in Pt. Richmond, California - where the Kaiser Liberty Ships were built during WWII. After seeing your ad Campaign where you show a western map of the United States in which California is part of Mexico again, I’ve decided to do the following…
1) Never carry Absolut. Ever.
2) Lower the price of Ketel One vodka to $2 a shot indefinitely to build loyalty.
3) Print a copy of your ad and put it above the Ketel One drink special.
4) Tell all my friends and family what Absolut thinks of the United States of America and our right to enforce border laws.
I am on the front line of illegal immigration and its effects. Where are you? Oh yes, Sweden.
Pt. Richmond, Ca.
I make the best Bloody Mary you will every drink, and from here on refuse to use Absolut.
This is a despicable ad.
and, from I-just-got-a-thesaurusville:
Your company’s illustration of Mexico occupying a large part of the western United States is reprehensible for myriad reasons. Not only is it an anachronistic and ersatz view of geography, it also unnecessarily inflames American/Mexican tensions. I understand that marketing is to be provocative, but when it can be used as propaganda for certain people/nations it has crossed the line into the political realm and is, therefore, inappropriate.
It is my hope that this sophomoricand insulting ad is suspended immediately.
Paul D. Hergert