Homo “Enjoy the Ride”
posted by January 8 at 12:10 PM
onWow. Just wait until Pastor Hutch gets a load of/blows a load over these gay-friendly ad campaigns, assembled and analyzed by Radar. Air Canada, BMW, Hyatt Resorts, Subaru, Embassy Suites—it would seem that the Redmond’s highest-profile anti-gay bigot, anti-pro-gay-corporate warrior has his work cut out for him. One ad in particular—which features some seriously hairy calves and gorgeous feet (shown on sensitive-to-the-gay-market tannish/brown sheets)—will certainly appeal to the gay calf fetishists we have on staff here at the Stranger.
Comments
"Calve?" Don't think that's a word.
now i'm hungry for wieners.
Psh. I could take that.
I know this guy that could probably take that 737.
I love Radar. But I still miss Spy.
@1:
Actually, "calve" is a word, meaning either to give birth to a calf, or to sheer off from (e.g. icebergs "calve" off an ice-shelf); and additionally, "calves" is the plural of "calf".
Wow. That ad just made my life.
I dated that jet. Awesome sex but he never called. Bastard.
i love gay friendly ads.
i love gay friendly dads...
re: those calves in the picture-- ehh. Seen better. But I love the ad!
I get a tingly feeling in my pants when I read that ad.
gay friendly ads are fun and funny... but isn't anyone ever bothered by the blatant (and not always clever) sexual agenda pushing in nearly all of them, as if to suggest that these are the only things gay consumers are able to respond to? air canada, subaru, ikea... lots on youtube.
i'll accept that a good chunk of straight ads (beer, bras, etc.) are effectively sexed up too, but when was the last time anyone saw northwest, delta, visa or any other not-typically-associated-with-sex company appeal to the lowest common denominator in straight sexuality?
Aw Dan, what's with cutting out the "gay calve fetishists"? You're going to turn your back on them, just like that?
Surely you get at least one letter a week from a guy who gets off on watching lil' baby cows being born, no?
@13:
A penis-shape is a penis-shape, gay or straight.
You don't have to see boobs in a Hummer commercial, for example, because when you're plugging a product called "the hummer", it's sort of redundant.
OTOH, you'll almost always see "two scoops" in a Baskin-Robbins ad...
@15 -- agreed, but this ad is clearly not directed at straight women.
and i bet a gay-directed baskin-robbins ad will show two scoops perfectly side-by-side with a banana placed in a position we're not used to when we order banana splits.
i'm just saying that gay-directed ads are 100% crass and uncomplicated, while ads appealing to straight sex have better range between subtlety and blatancy.
Judith,
IMO.
blatant sexuality is the ONLY way to script gay targeted ads.
Ads for heteros only have to have a guy & a girl in them, maybe a kid.
You know who they're talking to.
How do you let a gay know you're talking specifically to him?
@17:
Q: How do you let a gay know you're talking specifically to him?
A: Cut the girl and the kid, add another guy.
COMTE -- exactly! but advertisers don't stop with that. they add a boner emergency break, an anal plug-fitted seat and the slogan "one man's lap is another's luxury".... and except gay guys to buy in droves. and maybe they do.
that's "expect"
Wait a second -- how are "tannish/brown" sheets sensitive to the gay market? I don't want to know the answer to that, do I?
Oh, I think you probably already do know the answer to that, fnarf. I think you already do.
I just noticed, the muscly twink at the back of the wiener ad looks like he had a head transplant from Hot Lips from MASH - weird!
Aw, are gays feeling patronized about their sexuality? Bit early for that, isn't it? Get the vote first ... oh wait. Um, get the right to marriage first. Baby steps.
I'll give you a hint, Fnarf @21: It starts with an "S"! :-p
@21, For those having anal sex, I recommend light colored sheets. Beige, taupe and ecru will match most gay decors, and if they get poopy, you'll know right away to change them.
Oh my god, this ad is sooo funny! hahaha
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