GRINGO DE MAYO These photos, from the Facebook page for 107.7 The End’s ¡Fiesta 5K Ole! and Taco Truck Challenge page, more clearly illustrate the stereotyping of Mexican culture at the event than mere words possibly can.
  • GRINGO DE MAYO These photos, from the Facebook page for 107.7 The End’s ¡Fiesta 5K Ole! and Taco Truck Challenge page, more clearly illustrate the stereotyping of Mexican culture at the event than mere words possibly can.

The Controversy Over a Taco Contest and Tequila Pub Crawl in Seattle

One thousand two hundred and fifteen people—the vast majority of them white, if the many photographs on Facebook are any indication—took part in the fourth annual ¡Fiesta 5K Ole! in Seattle recently. Some wore sombreros, serapes, and big, bushy fake mustaches for the race around Capitol Hill, which was followed by tacos, beer, and tequila at the 107.7 Taco Truck Challenge in Volunteer Park. It rained, but people gamely did shots, played corn-hole beanbag toss, and did the worm on the wet grass. Bands played.

This was Saturday, May 3. The next day, across town in Fremont, the makers of Sparkle Donkey Tequila held their second annual Cuatro de Burro pub crawl, with live donkeys, a mariachi band, and a call to "Come dressed in the celebratory attire of festive Mexico." The first 200 people to show up got free sombreros.

What—if anything—is wrong with this picture?...

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