Vibram USA, the company that makes FiveFingers running shoes, has agreed to settle a lawsuit that alleged the company made false and unsubstantiated claims about the health benefits of its glove-like footwear. According to the court filings, Vibram settled to put the matter to rest and avoid any additional legal expenses. “Vibram expressly denied and continues to deny any wrongdoing alleged in the Actions, and neither admits nor concedes any actual or potential fault, wrongdoing or liability,” read the court brief.
Look, if you wear FiveFingers, maybe you do experience some health benefits from the shoes. But could you also admit that maybe you kind of fell for the hype a little bit this time? It's okay! Everyone does. I've fallen for the hype plenty of times, and when I look like a sucker, it's part of the public record. But Jesus Christ, can we all at least stop pretending that paleolithic running, or whatever the fuck you call running while faux-barefoot, is some brilliant innovation? Cavemen ran on bare feet, it's true. But you know what cavemen didn't run on? Pavement.