People driving luxury cars are more likely to fail to yield to pedestrians in the crosswalk and to engage in other unethical, antisocial behavior, according to a study published in the Proceedings of the National Academy of Sciences.
The contradiction that's expressed with improved car safety is that it increases the driver's sense of invulnerability. So the safer the driver is in the car—which only means the more expensive the car—then the more dangerous he/she is to others outside of the car. And, yes, a couple of automakers are aware of this contradiction and are trying to resolve it by making cars safer for others beside the driver. Cars hit and kill around 4,000 walking humans a year in the US.