This is simply stunning...

Family members of those who were killed in the Aurora movie theater shooting sent an angry letter to Cinemark after being invited to "a special evening of remembrance" and a movie in the theater where their loved ones were massacred.

Obviously, Cinemark was stupid enough to think that no one was smart enough to see the motive behind this offer:
Thank you for reminding us how your quest for profits has blinded your leadership and made you so callous as to be oblivious to our mental anguish.