First of all, "rural" and "urban" are only codes to me, not actual places. As the great French urbanist Henri Lefebvre pointed out back in 1967, everything has become urban. What has replaced the rural are disruptions of (or in) the urban: suddenly dropped cell phone connections, spotty internet, difficulty finding good cheap wine or food that's prepared by an expert or someone with some amount of talent. Some of these disruptions are mild (lost cell phone connections), others are severe (locating good food).

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Despite all of these buffalos all over the fucking place, I failed to find one joint in this part of America (coded as rural) that didn't prepare its meat as if it were going to be served to dogs. With rural (coded) Americans, it's not about food, but feed. We do not eat like this in cities; we do not treat our tongues like the soles of our shoes. Writes Edward Ludwig "Ed" Glaeser in Triumph of the City:
Cities have a wide array of restaurants offering a dizzying cornucopia of culinary styles, price ranges, and atmospheres. In a low-density exurb where it takes thirty minutes to get to a restaurant, families cook their own food, whether or not they are good cooks. The fact that I occasionally inflict my awful cooking on my family is in and of itself a searing indictment of suburbia. In cities, people find it easier to eat out and take advantage of trained cooks who have a proven talent at putting together a good meal. Urban eaters also take advantage of specialized infrastructure, like high-end kitchens and elegant dining rooms, the costs of which are spread over hundreds or thousands of customers. The very existence of professional cooks is one level of specialization, but of course big cities go far beyond this coarse division of labor. In New York, San Francisco, Chicago, or London, there are hundreds of targeted restaurants making food from distant parts of the globe and fusing geographically diverse cooking styles, catering to diverse sets of rich and poor consumers.
No wonder God is so popular in these parts. Folks have to hold hands around the dinner table and pray they make it through yet another miserable, vapid, horribly prepared meal. Amen.