Last year, I told you about World Book Night, in which people gave away free books to promote reading and bookstores all across Great Britain. I ended the post by asking, "Why don't we make World Book Night an actual global event next year?"
I think this is a great idea, along the lines of Free Comic Book Day, which has been a huge success for many comic book stores around the country. Some of these books are guaranteed to get the attention of people who haven't read a book in years—A Prayer for Owen Meany, The Stand, Kindred, The Namesake. If you can think of a good way to get these books into people's hands, you should register today.