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Wednesday, January 11, 2012

Mediaite On Santorum's Google Problem: The Most Important Poop Joke of Our Time

Posted by on Wed, Jan 11, 2012 at 10:48 AM

Reacting to my column this week, Jon Bershad at Mediaite writes...

Many people who just see Rick Santorum as another GOP candidate with a chance to oust Barack Obama forget about the values and ideas that he has been espousing for years and the very real ways they affect people in this country. They see the whole Google thing as juvenile and, y’know, it is. After all, it’s basically just an incredibly complicated poop joke. However, it’s the most important poop joke of our time (again, who wouldn’t want that title?). Until Santorum takes back his hateful comments, that definition will haunt him. In a perfect world, his comments themselves would follow him but we live in a 24-hour news cycle so that’s impossible. His “Google problem” will have to suffice, working as a perfect, frothy reminder of the things he stands for.

Bershad gets it. As I wrote yesterday and as the originator of the idea to redefine Santorum's name predicted: the whole point of the "frothy mix" campaign was to make sure Santorum would forever be forced to eat, own, and answer for his hateful comments about gays and lesbians. Mission accomplished.

 

Comments (41) RSS

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1
How is it "incredibly complicated." I think it's more beautifully, elegantly simple (talking form here, not content)
Posted by jimp31 on January 11, 2012 at 10:54 AM
onion 2
maybe as the primaries go on and more people come in contact with the poop joke, and as the poop joke potentially gets more and more distanced from his actual words that elicited the poop joke, you should put a couple of quotes of him on the same page with the santorum definition. that way, when people Google him, they'll come in contact with the REASON for the poop joke immediately.
Posted by onion on January 11, 2012 at 11:00 AM
Chris in Vancouver WA 3
If the "mission" is "accomplished", then you can take ss.com down, right?
Posted by Chris in Vancouver WA on January 11, 2012 at 11:12 AM
4
Whenever I read about Dan Savage's definition of Santorum, I often wonder about the person who actually submitted that definition. They essentially wrote a joke that Dan Savage constantly gets credit for and I'd love to read a follow up on their perspective now that it has exploded in such a huge fashion. Who is this person? In my mind I always picture a lonely guy sitting at a bar watching some sporting event when Larry the Cable guy pops on TV and says, "Get R Done". At which point, he mutters under his breath to the bartender "I wrote that".
Posted by clint on January 11, 2012 at 11:12 AM
Chris in Vancouver WA 5
BTW, love the Google ads for Santorum, Dan. It's as if Frothy Mix is getting revenge.
Posted by Chris in Vancouver WA on January 11, 2012 at 11:13 AM
Supreme Ruler Of The Universe 6

Can you use your powers for good, as well as evil?

How about a Google bomb for Reagan Dunn, a Republican leader who went whole hog for gay marriage?

Washington AG candidate Dunn backs legalizing gay marriage

Republican King County Council member and Attorney General candidate Reagan Dunn tells KING 5 News he will back efforts to legalize same-sex marriage.


http://www.king5.com/news/politics/Wash-…
Posted by Supreme Ruler Of The Universe http://yrihf.com on January 11, 2012 at 11:17 AM
despicable me 7
Poop. EVERY animal and human organism on planet earth does it. That is a pretty hefty accomplishment, Rick. It is the most basic UNIVERSAL trait of our existence. Sheesh, a little thanks are in order.

I still laugh at burps and farts, too. I'm actually only 12 in human years.
Posted by despicable me on January 11, 2012 at 11:18 AM
Chris in Vancouver WA 8
@ 6 - Nah, way too adult for this crowd's narrow, immature, black-and-white thinking.
Posted by Chris in Vancouver WA on January 11, 2012 at 11:21 AM
despicable me 9
LOL Shut up, @3 Chris in Vancouver WA. Take it down? NOOOOOO, it ain't over til it hits the fan.
Posted by despicable me on January 11, 2012 at 11:23 AM
Matt from Denver 10
@ 5, yeah, that google ad sure is sticking it to The Stranger. Doofus.
Posted by Matt from Denver on January 11, 2012 at 11:25 AM
Chris in Vancouver WA 11
@ 9 - Leave it up, take it down, I don't really care. I was asking Dan a question, that's all.
Posted by Chris in Vancouver WA on January 11, 2012 at 11:29 AM
Chris in Vancouver WA 12
@ 10 - Matt, if Dan were really serious about opposing Santorum, then he'd dump Google ads as a revenue stream for The Stranger. Is this a case of "The Almighty Dollar trumps all"? If so, don't tell the Occupy people...
Posted by Chris in Vancouver WA on January 11, 2012 at 11:30 AM
Allie 13
It's over when Rick Santorum apologizes for his comments, makes massive donations to the Trevor Project, It Gets Better, Freedom to Marry and the ACLU, and then shuts up forever. That would be the time to take down spreadingsantorum.com.
Posted by Allie on January 11, 2012 at 11:33 AM
COMTE 14
@12:

I prefer to think of it as Santorum's campaign staff squandering precious resources they can't really afford to squander, because let's face it - is there really ANYONE on SLOG who would actually consider voting FOR this douche-nozzle?

So, every dollar they spend buying ad space here, is one less dollar they have to spend it somewhere it might actually have some positive impact for their campaign.
Posted by COMTE http://www.chriscomte.com on January 11, 2012 at 11:40 AM
Reverse Polarity 15
I've been waiting almost a decade for Santorum to apologize for his comments that inspired the redefinition of his name. So far, I haven't heard anything close to an apology.

The website stays.
Posted by Reverse Polarity on January 11, 2012 at 11:40 AM
16
Maybe you want to keep this info under wraps, but I'd be really interested to see analytics for spreadingsantorum.com. How many pageviews? Do they all come from organic google searches? Which search terms? I bet lots of readers here would enjoy those charts and data points. I sure would!
Posted by TValley on January 11, 2012 at 11:42 AM
Matt from Denver 17
@ 12, how google ads work:

Google Adsense works because of relevance. The ads that Google shows on a website is relevant to the website's content. This ensures that more clicks come from the website's audience. For example, you have a website or page about 'plasma television sets'. The ads that Google will place on your page would be about 'plasma television sets' or something that matches very closely. Of course, your visitor will be interested in these ads and click, earning you and your website a few pennies and sometimes up to a few dollars.


As you can see, this means that google's algorithms aren't perfect. It does NOT mean that SLOG is accepting ads from Santorum, or that Santorum wanted to place them with SLOG. Also, given that few, if any SLOG readers would actually click through to Santorum's campaign, we can deduce that the Santorum ads aren't generating enough to pay for the coffee they drink at one weekly editorial meeting.
Posted by Matt from Denver on January 11, 2012 at 11:43 AM
18
The thing I find funny about the Santorum ads on here is that his campaign is indirectly funding the santorum website.
Posted by Apep on January 11, 2012 at 11:45 AM
bedipped 19
Everyone Poops, but some people like Santorum leave stains.
Posted by bedipped on January 11, 2012 at 11:45 AM
Will in Seattle 20
Mediaiate?

Is that like Meditate or like Media Darlings Initiate Insipidly?
Posted by Will in Seattle http://www.facebook.com/WillSeattle on January 11, 2012 at 11:46 AM
bedipped 21
@12 The Santorum ads show up here because of the percentage of santorum discussion. Last night when Ron Paul's speech post was the latest entry, there was a Ron Paul ad with almost the exact same graphics, but it was gone quick. It's hard to top King Bottom for Slog attention.
Posted by bedipped on January 11, 2012 at 11:54 AM
despicable me 22
Kidding, Chris. Like I said, I'm 12.
Posted by despicable me on January 11, 2012 at 12:01 PM
geoz 23
Ditto #13 www.spreadingsantorum.com should stay... is morally obligated to stay as a reminder to the Rick, and others of his ilk, that their vacuous principles have real human consequences.
Posted by geoz on January 11, 2012 at 12:03 PM
undead ayn rand 24
@3: "If the "mission" is "accomplished", then you can take ss.com down, right?"

Huh? It's working because it's negatively affecting Santorum.

Unless Santorum has changed his position, there's no reason why we should change the successful program. He is perpetuating hatred, we are pushing our opinion of him based on his ridiculous claims. Are you aware that he's recanted his opinion of homosexuality? Even CONDOMS are a force of evil to him.
Posted by undead ayn rand on January 11, 2012 at 12:17 PM
Phoebe in Wallingford 25
I think that if Santorum publically apologized for this original remarks, then SpreadingSantorum should be taken down just on that alone. Good faith works both ways.
Posted by Phoebe in Wallingford on January 11, 2012 at 12:19 PM
long-time reader 26
When I checked last night, the first Google result I got was this:

http://en.wikipedia.org/wiki/Campaign_fo…

2nd was this:

http://en.wikipedia.org/wiki/Rick_Santor…

3rd was spreadingsantorum.com.

This morning, I checked again, and this 1-2-3 has been reversed, 3-2-1, with SS on top where it belongs. Anybody else see this? Anybody know what's going on?
Posted by long-time reader on January 11, 2012 at 12:25 PM
undead ayn rand 27
@8: "Nah, way too adult for this crowd's narrow, immature, black-and-white thinking."

This is the power that we have. Do you think the media takes us as seriously as they do dangerous individuals like Santorum? Hardly.
Posted by undead ayn rand on January 11, 2012 at 12:27 PM
undead ayn rand 28
@12: "Matt, if Dan were really serious about opposing Santorum, then he'd dump Google ads as a revenue stream for The Stranger. Is this a case of "The Almighty Dollar trumps all"? If so, don't tell the Occupy people..."

Don't be a fool. We're taking his money and not at all his demographic. That's more money that won't be put into other sites, and more money for people speaking out against him.
Posted by undead ayn rand on January 11, 2012 at 12:40 PM
29
I also think the website should stay, at least as long as Santorum doesn't apologize for what he said.

'Author of the most important poop joke of our time' is really a cool title. Someone should make it a t-shirt for Dan, or for the original author of the definition (or the guy who suggested redefining Santorum as santorum).

By the way, even though I agree that the guy who gave the idea and the one who proposed the definition both deserve a lot of credit, let's not forget that without Dan's syndicated column plus the spreadingsantorum website and his indefatigable promotion of the frothy definition, this idea would have never taken off. Dan deserves credit for making the whole thing possible.
Posted by ankylosaur on January 11, 2012 at 12:48 PM
Some Old Nobodaddy Logged In 30
I know SLOG readers & those who spread santorum like to take credit for his low polling numbers, but....

There's really only one person that is responsible, and that's Mr. Frothy Mix himself. His views are medieval. He has no intellectual depth, he's an extremist, and he says something monumentally stupid on a daily basis. The best thing to do to destroy his career is give him a microphone.

The only reason people looked to him as an alternative was because the rest of the GOP field are chuckleheads & he was a relative unknown. People had forgotten his visit to what was left of Terry Schiavo and how he had made that issue a cornerstone of his political career. He was voted out of the senate by the widest margin in modern history. Once he was in the spotlight, people realized why he was a bottom-dweller, and he's quickly returning there.

Personally, I'd love to have him be a strong contender in the GOP convention. He's an anchor around their collective necks.
Posted by Some Old Nobodaddy Logged In on January 11, 2012 at 1:36 PM
NaFun 31
I clicked on the Santorum ad multiple times, because I think it's funny that Newsmax would have to pay Index Publishing anything, ever.
Posted by NaFun http://www.dancesafe.org on January 11, 2012 at 1:37 PM
undead ayn rand 32
@30: "Personally, I'd love to have him be a strong contender in the GOP convention. He's an anchor around their collective necks. "

Ideally I'd like to have a good, decent Republican candidate so that Obama and congress could stop lowering the level of discourse to appeal to the center-right, but I also live in a fantasy world sometimes.
Posted by undead ayn rand on January 11, 2012 at 1:43 PM
Matt from Denver 33
@ 30, you do have a point. While his "google problem" ensures he'll never again be taken seriously as a man seeking elected office (unless he goes for something like school board, something NO person who's achieved a national profile would ever deign to do), he's also been an unlikely contender ever since he lost re-election over five years ago. But his "google problem," not as well known then but as well established as it is today, still might have contributed to that.

But you're right. As Republicans begin to embrace the idea of gay marriage, Santorum is a true throwback.
Posted by Matt from Denver on January 11, 2012 at 2:11 PM
Knat 34
It's been over eight years since Santorum made those comments. If there was a time that Santorum could elegantly and believably apologize and retract those statements, it's long passed now. Santorum's stuck with his new definition until the day he dies, or Dan does.
Posted by Knat on January 11, 2012 at 2:32 PM
Chris in Vancouver WA 35
Folks, I'm not saying that The Stranger is actually selling ad space to Santorum, OK? I'm not stupid. I know how Google ads. And I'm pretty sure The Stranger (or any site that uses Googgle ads as a way to make money) has no choice and no control over what ads pop up, as has been pointed out.

But did anyone look at the small print at the bottom of the ad? It came from our friends at Newsmax! Haha!!

So now, aren't you outraged that ads from Newsmax are leaking into your precious little neo-Marxist playground? I sure hope you are, because you all do outraged so well...
Posted by Chris in Vancouver WA on January 11, 2012 at 3:00 PM
undead ayn rand 36
@35: "So now, aren't you outraged that ads from Newsmax are leaking into your precious little neo-Marxist playground? I sure hope you are, because you all do outraged so well..."

Boy, you *are* dumb.
Posted by undead ayn rand on January 11, 2012 at 3:28 PM
Matt from Denver 37
@ 35, who here is a neo-marxist? Good lord...
Posted by Matt from Denver on January 11, 2012 at 3:31 PM
38
what the undead said...
Posted by gnossos on January 11, 2012 at 3:38 PM
OutInBumF 39
Nobody has commented on the "ss.com" links above all going to a Social Security information website, not santorum.com.
Posted by OutInBumF on January 11, 2012 at 4:31 PM
40
Have you guys not heard of Ad Block Plus?
Posted by chi_type on January 11, 2012 at 5:50 PM
Matt from Denver 41
@ 40, have it and use it. I've been taking these Santorum ad stories purely on faith.
Posted by Matt from Denver on January 11, 2012 at 6:01 PM

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