Where the Pita Pit (don't fall in!) used to be on Broadway, Grubwich is a promisingly un-prettied-up, mostly-from-scratch sandwich shop. Choices like the El Gaucho steak with chimichurri sauce, the Bomb(ay) eggplant, and the GrubBurger are listed in a wall-menu format that's clearly low-budget but also pretty great. Also, hand-cut fries, a jukebox, and Tetris. Down with market research and graphic design, up with sandwiches!

I already ate lunch, so I didn't get anything, but it looks good. Also: free fries with any sandwich today. Has anyone partaken?