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Thursday, March 25, 2010

A Bad Time for Luxury Condos

Posted by on Thu, Mar 25, 2010 at 6:25 AM

How are the new, ultra-luxury condos selling downtown? Last year, Opus finished construction of 1521 2nd Avenue, the blue-and-white tower overlooking the Pike Place Market. It promised 143 units of luxury, with promotion that proclaims "a penthouse on every level." As of today, King County property sales records indicate that 55 of the units of luxury still haven't sold.

But that's practically oversold compared to the vaunted Escala—"among Seattle’s most exclusive addresses"—on 4th Avenue. The Puget Sound Business Journal reported last month that only six of the units had sold, and 67 sales are pending. But a look today at King County sales records find that only two units have sold. If those other units were pending, they're not un-pending and selling very quickly. I called the sales center to ask why they think the condos, which range from about a quarter million to over one million dollars, are selling so slowly. (Of course, the economy is slow, but this seems notably slow.) Had only six sold—or only two—I asked the woman on the phone. She told me curtly, "It is definitely more than that," but she didn't know how many had sold. Could somebody give me a call to let me know how many had sold? She took my number and said someone would "probably call." Uh-huh. They have a new website called "somethingischangingatescalaseattle.com." (No, that's not a joke.)

Meanwhile in Belltown, The Gallery was completed last year. Of its 233 units, 126 are still unsold, according to King County sales records. And on 1st and Pike, plans for the Candela Hotel and Residences seem to be on hold. There was a design review meeting last month to discuss the design for a new building on the site, but a sign up at the parking lot this month says the property owners were applying "to allow a surface parking lot for up to two years with 78 parking spaces." Maybe they'll be luxury parking spaces.

 

Comments (10) RSS

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1
Um . . . it's called capitalism? supply and demand? There's a recession?

N.B.: capitalism, a system in which first hipsters express envy at developers, as if their profits are unearned, and anyone can do it! Then in downtourns they express mocking joy, taking delight in the arrogance of the rich and those catering to them.

In the boom years, the payoff is feeling that although a developer is rich, they're not like us, because they're greedy assholes. And in the down years the payoff is they are like us ! Ha, ha they got their comeuppance, they're not better than us.

In all year's what's important is to not invest or risk your money yourself, because then you can't sit in the stadium chairs mocking those in the arena.
Posted by it's how it gets more affordable, duh... on March 25, 2010 at 7:20 AM
gloomy gus 2
@1, don't be a tit. People with real money at stake are having a field day poking fun at idiots like the geniuses behind these late projects. See Beacon Capital's foolish portfolio, playing out at Columbia Cente,r for instance. The serious money's been expecting that punch line for years now.
Posted by gloomy gus on March 25, 2010 at 7:58 AM
hj 3
A "quarter million" dollars is actually not so bad for Seattle, it being only $250K and all.
Posted by hj on March 25, 2010 at 8:19 AM
4
I came to Seattle over 11 years ago for more down to earth living and something within that balance. I would like a condo, but these new ones are just not appealing and seem faux-luxurious to me. Seattle has great taste and class, but does it need a large amount of the painted extravagance of these condos? I can see a few of these buildings existing and they should. However, for my money I need it simple, tasteful with less pastiche. Regarding the design - where has all the beauty gone? The breathtaking beauty. Is that even a practical question in this day and age?
Posted by CommonKnowledge on March 25, 2010 at 8:25 AM
I'm 85 Years Old 5
If they arn't selling then the reason is that the price is too high... duh
Posted by I'm 85 Years Old on March 25, 2010 at 9:01 AM
Max Solomon 6
the best thing about living at Escala would be not having to see Escala from your unit.
Posted by Max Solomon on March 25, 2010 at 9:36 AM
Will in Seattle 7
Other cities are having problems with homeowners walking away from their underwater properties.

It's a lot better here than it is there.
Posted by Will in Seattle http://www.facebook.com/WillSeattle on March 25, 2010 at 10:18 AM
8
@3,

For a tiny studio, that's still pricey. I've seen more modest studios selling for half that amount in this economy. And few people can live in such a tiny apartment for long. Any buyer should count on not living there for more than a few years. Unless the real estate market is booming, a short-term condo purchase is a really bad investment.
Posted by keshmeshi on March 25, 2010 at 10:47 AM
w7ngman 9
I was going to suggest this building for Worst Building in Seattle but I couldn't remember the name.

#6 ditto on 1521 2nd Avenue. I might have a tainted opinion of this building because it blocks the view from my office.
Posted by w7ngman http://userscripts.org/users/89370 on March 25, 2010 at 12:27 PM
w7ngman 10
Er, this building = 1521 2nd Avenue
Posted by w7ngman http://userscripts.org/users/89370 on March 25, 2010 at 12:28 PM

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