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Thursday, November 19, 2009

Kellogg's: Helping Girlie Boys Grow Up Healthy

Posted by David Schmader on Thu, Nov 19, 2009 at 12:57 PM

...or at least as healthy as anyone who regularly eats Frosted Flakes for breakfast can be. Here's a lovely print ad running in Brazil, where Frosted Flakes are Sucrilhos. (Meanwhile in Mexico, they're Zucaritas.)

KelloggsBrazil1-650x487.jpg

Thank you, Copyranter.

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Comments (17) RSS

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Carollani 1
Oh boy. In a weird, backhanded way this is kind of progressive. Mmm, I haven't had frosted flakes in years.
Posted by Carollani http://www.carollani.com/wordpress on November 19, 2009 at 1:02 PM
boxofbirds 2
He's obviously straight and is just making one Barbie touch the other Barbie's boob. If he was gay he would be combing her hair or dishing with her about Ken.
Posted by boxofbirds on November 19, 2009 at 1:10 PM
Fifty-Two-Eighty 3
Yeah, Carollani, I probably haven't had Frosted Flakes since I was that kid's age. On the rare occasions when I have any breakfast at all, it's usually something more substantial: steak and eggs, eggs bennie, huevos, etc.

And I'll bet @2 is right, too - he's only into the Barbies so he can look up their skirts.
Posted by Fifty-Two-Eighty http://www.nra.org on November 19, 2009 at 1:15 PM
The Amazing Jim 4
If he was gay, he'd be using some GI Joe's in the same manner.
Posted by The Amazing Jim http://www.facebook.com/home.php?#/profile.php?id=100000076496291&ref=profile on November 19, 2009 at 1:23 PM
5
Like @2 and @3 said, I'm not so sure they're trying to emasculated the boy, I think they're saying he's a pervey little guy.

Now the real troubling question is, why has this ad made me crave Frosted Flakes like no other?
Posted by Dougsf on November 19, 2009 at 1:24 PM
PedestrianMe 6
Why isn't it in Portuguese?
Posted by PedestrianMe http://carfreeusa.blogspot.com on November 19, 2009 at 1:35 PM
Vince 7
Now I have to forget my Phelps boycott.
Posted by Vince on November 19, 2009 at 1:37 PM
8 Comment Pulled (Spam) Comment Policy
Baconcat 9
When I was a young fagling, I used to play with trucks, buses, tanks, planes, would play "missile command" with crayons and beat the ever-living crap out of any human smaller than me.

I thought stuffed animals and dolls were boring.

EXCEPT, when it came to "putting on a show" for friends or family. My favorite was "9021-Barbie", where Barbie and Skipper would gossip, shop, fight over Ken and Skipper would inevitably have some sort of terrible calamity befall her like a cut brake-line or attack by rabid dogs. Once she was even decapitated by Robocop.

I usually used the Barbies of female friends or relatives, but one christmas I asked for a skipper and a barbie of my own. After that, my grandparents weren't so pleased by 9021-Barbie.
Posted by Baconcat on November 19, 2009 at 2:15 PM
mae 10
It could be the glass of wine I had, but it took me a second to realize that it could be weird for a boy to play with Barbies.
Posted by mae on November 19, 2009 at 2:31 PM
11
Celebrating an LGBT victory in Washington

SEATTLE--Some 200 people came out to Westlake Plaza in downtown Seattle on November 14 to celebrate the historic victory of Referendum 71 on Election Day.

Referendum 71 was a ballot initiative that asked voters whether or not they approve of a domestic partnerships law passed last May by the Washington state government. The domestic partnerships grant same-sex partners the same state benefits and rights as civil marriage, but without calling it marriage.

Thanks to the hard work of many volunteers and activists, Referendum 71 was approved by 53 percent to 47 percent. Support for domestic partnerships was strongest in the urban and liberal areas around Seattle and Puget Sound, but weakest in rural areas and Eastern Washington. A full 80 percent of voters in Seattle voted to approve.

With marriage equality defeated in Maine's Question 1, Referendum 71 marks the first time that same-sex couples have gained or maintained rights that were put up for a popular vote anywhere in the U.S. While demonstrators celebrated this feat and a victory for LGBT rights, everyone was also clear that there are so many rights in so many places that are still denied to LGBT people.

As Stuart Wilber--who is 71 years old, has been with his partner for 32 years and recently marched in Washington, D.C., at the National Equality March--put it, "This election is over, and we won. But now it's time to have a conversation about human rights, equal rights and civil rights--rights that are guaranteed to everyone by the 14th Amendment of the U.S. Constitution."

"I'm tired of waiting," he continued from the rally stage. "I've been waiting my whole life, and I don't have much more time to wait."

In a moving visual display, he was joined on stage by his partner and dozens of other couples who can now receive domestic partnership rights like sharing health benefits, death benefits and hospital visitation rights.

Lt. Dan Choi--a West Point graduate, combat veteran and Arab linguist who was fired from the National Guard under "don't ask, don't tell" after coming out on the Rachel Maddow Show--was the rally's featured speaker. He fired up the crowd, declaring, "I was discharged for saying three simple words: 'I love you.' Now if that's illegal, then give me the death penalty, because I will say it until the day I die!"

Choi went on to address those who would tell LGBT people to wait for their rights. "Some people tell us to be good little gays," he said. "'You have domestic partnerships now. Can't you just be happy?'" The crowd responded with a resounding, "No!" "I am not satisfied," Choi roared back. "We are not satisfied. The era of asking is over! Now is the time to fight...In the face of discrimination, silence is not a strategy--waiting is not a plan."

Josh Castle--a volunteer who mobilized grassroots visibility to Approve 71 with street tablings, bar crawls and freeway overpass sign-waving--summed up the mood of the event: "Let's savor this sweet moment and then get back to work!"

Other speakers at the rally included Ann Levinson and Josh Friedes, leaders of the Approve 71 campaign; Steve Williamson, community affairs director for UFCW Local 21, which donated money and phone-banking space to the campaign in addition to calling all of their 35,000 members; Marsha Botzer, co-chair of the National Gay and Lesbian Task Force and a member of the National Equality March steering committee; Emily Juhre of University of Washington Students Organizing for LGBT Equality (UW SOLE); Carmen Rivera of the Seattle University Triangle Club; and Eduardo Brambila of SeattleOUTProtest.

The rally was organized by SeattleOUTProtest, Seattle Gay News, UW SOLE, SU Triangle Club, Pride at Work, Join the Impact, Washington Marriage Alliance, and the International Socialist Organization and MC'd by Aleksa Manila, a local drag queen celebrity.
More...
Posted by Hornswaggle on November 19, 2009 at 2:42 PM
12
@ 5 - Gay = emasculated? WTF??
Posted by Chris in Vancouver WA on November 19, 2009 at 3:46 PM
13
@ 9 - That's a great story, Baconcat! I also played with Tonka trucks (the old ones that were metal and had dangerous points and edges on 'em!) and created battle scenes with little army men, but no shows for me, I was totally socialized as a straight boy. It was confusing but not unpleasant.
Posted by Chris in Vancouver WA on November 19, 2009 at 3:51 PM
Baconcat 14
@13: My favorite truck was a big yellow Tonka dumptruck that must have weighed 10lbs, all metal, all pointy. I used to play demolition derby with it and had running bets with my friends about who would win in a crash-up, which was always me. All this while being a hyperactive little queerling with a thing for muscle magazines (and not for the exercise routines within its pages) and beating up the neighbor girl Carmen every so often for insulting my best-friend (who I from time to time called my "boyfriend").

Unsurprisingly, I was only in the closet from about 13 to 18. Prior to that, all homo, and with a thing for glasses and facial hair, which is so anti-Freudian that I can't even wrap my head around it (father had long hair, no facial hair and thought glasses were for "sissies"). I thought beards were cool and artistic and that anyone who had a beard was this hip and with-it kinda guy who could teach me a thing or two about pop culture. I forget who set that tone, but I think it was my friend's uncle from NYC who only showed up to one BBQ for about an hour before jetting off to the West Coast. He stopped in, talked about the shows he went to, mentioned this cool music scene, showed everyone his tats, blah blah blah, said goodbye to his brother and went off to the airport. He was so cool. Heard he turned into a real snob, though.

I don't think I'd change a thing about my childhood. Well, except for the beatings and multiple attempts on my life.
Posted by Baconcat on November 19, 2009 at 4:32 PM
15
200?
are you sure?
Posted by recount on November 19, 2009 at 7:34 PM
Frau Blucher 16
I played with GI Joes growing up. It wasn't until I asked my parents for the Bionic Woman doll (Jamie Sommers) for Christmas that they realized my sexual orientation.

Happily, I received Jamie Sommers for Christmas that year. I have the best set of parents one could ask for.
Posted by Frau Blucher on November 20, 2009 at 4:21 AM
Greg 17
If you want your kid to be healthy, why would you feed him Frosted Flakes?
Posted by Greg on November 20, 2009 at 1:46 PM

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