And why did this report make me laugh?
Forty percent of the messages on Twitter are "pointless babble" along the lines of "I am eating a sandwich now," according to a study conducted by a US market research firm.What's funny about it? The researchers (and even the reporter) seem not have expected this more than evident finding. They seem so disappointed, so troubled. And what were the market researchers hoping to find? Something with a little more meat to it: "I am eating a sandwich at Subway now."
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