On all of the walls of the underground station in Pioneer Square, posters advertising the emptiness of Montana:
The posters are colored in a way that produces a dreamy effect. Each is a view of reality from the distant regions of sleep. The dream affects everything. The buffalo seem to be sleep-grazing; the mountains are lost in a slumber that no amount of human noise (a train, a plane, a car) can disturb. The posters appeared just in time for the arrival of light rail. It's as if the advertisers expected the light rail would make clear the distinction between the being in the city and being in the wild. Here (the underground, the trains running back and forth), more than anywhere else in Seattle, you could finally understand the meaning of Montana and the reason why you needed to wake up and go there.
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