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Wednesday, July 8, 2009

Another Local Online News Startup

Posted by on Wed, Jul 8, 2009 at 12:10 PM

Add to the growing collection Investigate West, a "nonprofit news organization" that launched today, is focused on investigative journalism, and is run by two ex-Seattle-Post-Intelligencer staffers: Rita Hibbard and Robert McClure.

21fa/1247080491-investigatewest.jpg

How's this venture making ends meet in tough media times?

InvestigateWest has received a grant from the Fund for Investigative Journalism, in-kind contributions from major firms, including the K&L Gates law firm and Point B Solutions Group in Seattle, and donations from individual donors, and is actively fundraising from individuals and foundations.

The plan is to preserve the kind of investigative journalism that used to exist only at newspapers (a kind of journalism that is expensive to produce, episodic in its content generation, and therefore endangered by the current contraction in the newspaper market), and to "tell the story of the West for the 21st century." They have a number of accomplished journalists on staff, as well as a plan to market their investigative work to print, radio, and TV stations. It's a model that could succeed—and free journalists from the scary world of trying to translate web hits into advertising revenue.

But... wouldn't it have been a good idea to launch a new investigative news site with the release of a big, splashy piece of investigative journalism?

Instead, Investigate West offers two new blogs.

Hibbard's explanation, via e-mail:

We're launching with the two daily blogs, and are in the process of working several stories. The stories will be distributed to media partners (online, print and broadcast), and also showcased on our Web site. First story will be produced late summer or early fall, with schedule of one per month after that.

Okay.

And P.S.: For a potential late-summer blockbuster of an investigation by Investigate West, may we at The Stranger humbly recommend this shady character?

 

Comments (6) RSS

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1
They should investigate whoever designed that logo, and get their money back.
Posted by cucumbrrr on July 8, 2009 at 12:34 PM
Vince 2
It's exciting to be at the rebirth of journalism. A new 21st century version of an institution that has served the world, mostly for the good, in watching history unfold.
Posted by Vince on July 8, 2009 at 1:05 PM
Drawmark 3
Interesting business model, trad news outlets outsourcing investigative journalism to IW.

Main question is this; will IW investigate corporate donors K&L Gates, Point B and their clients? Not that I'm saying they need to, just sayin'.
Posted by Drawmark http://drawmark.squarespace.com on July 8, 2009 at 1:46 PM
4
@3 ... what makes you think traditional news outlets are doing this "outsourcing"? Just because Hibbard says they're aiming to sell their pieces doesn't mean anyone's going to buy. My bet is IW is gone in six months.
Posted by No business model on July 8, 2009 at 4:02 PM
5
I tried to read all the way through some of the stuff on the site, but it was just plain boring.

These folks, when they were at The P-I, could do boring writing because a boring story was part of a larger entity that included comics, advice columns, sports, etc.

So they could indulge themselves in their planning meetings and make themselves believe that what they did mattered.

But now they're in the world of page views, and boring doesn't cut it.
Posted by PageViewsRule on July 8, 2009 at 4:38 PM
Drawmark 6
@4 Most newspapers already outsource most of their content through the Associated Press. Since newspapers, tv/radio, and news aggregators on the web already use AP and other news syndicators for daily breaking news stories, celebrity fluff and sports why wouldn't they also outsource for longer, $ intensive investigative pieces? Given the economic position of most local newspapers I would think that they would jump at the chance to slash payroll. If they wanted to do investigative news in the first place that is.

I concur IW will probably be done in six months, but at least they have a kernel of an idea for an economic model beyond advertising, paid content and donations.
Posted by Drawmark http://drawmark.squarespace.com on July 9, 2009 at 11:41 AM

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