Wednesday, June 24, 2009
Homo Gushy Feelings of Promotional Pandering
Posted by Dominic Holden on Wed, Jun 24, 2009 at 2:30 PM
This is one of the window displays at Macy's on Fourth Avenue:
In case it's not clear, with the glare and all, those are two female mannequins (lesbian figurines!) with a kid (their kid!). Macy's supports gay mannequin parenting! Other windows feature more same-sex mannequin parents with their adorable mannequin children.
Happy pride week!
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6
Did they change the gayby's shirt to be a normal t-shirt? Last week when I went by the kid was wearing the Pride shirt - but it was cut up into a FRINGED belly shirt. For real. Freaked me the fuck out.
7
I'd rather have advertisers try to sell products predicated on the normality and integration of gay folks than by playing on homophobia.
9
Hey, Dominic, what's up with that energetic spring in your step, posting on SLOG at 10:00 PM last night?
Would you rather Macy's ignore this week? Quit being so cynical.
Would you rather Macy's ignore this week? Quit being so cynical.
11
@ 9) I'm required--as per my contract--to be cynical. The contract also requires me to maintain a spring in my step at all hours of the night. But, like the post says, this display gave me gushy feelings. We are winning: on judge's benches, at state capitols, and in display windows.
12
Macy's is really supportive of their gay employees. I went to the Cincinnati pride parade a couple of weeks ago (where Macy's is based) and most of the major corporations based in Cincinnati had giant groups of gay employees walking. Macy's, Procter & Gamble, Delta... I have photos up on my blog (http://blog.tyznik.com).
13
well, i retract my comment @8. i read your post with the requisite slog snark (i think "pandering" set me off), and thought your were pissing on macy's for recognizing pride week. enjoy your week! in fact, go ahead and enjoy all the weeks!
16
Hey, Macy's are pretty good guys, all things considered. They're not even remotely homophobic as an organization. And considering the flak they're likely to get for these window displays from mouth-breathing knuckle-draggers, I think it's an admirable move even if it isn't perfect.
17
God I wish lesbians in Seattle had bodies like that. I suppose it'd be hard to sell a brand with overweight frat-boy style women in a window.
20
Somewhere near Boston Brian Camenker is having a hissy fit.
http://www.massresistance.org/docs/event…
http://massresistance.blogspot.com/2007/…
http://en.wikipedia.org/wiki/MassResista…
http://www.massresistance.org/docs/event…
http://massresistance.blogspot.com/2007/…
http://en.wikipedia.org/wiki/MassResista…
22
#17: A lot of us do (or at least we're thin and are somewhat in shape). Where are you finding your lesbians? Tip 1: Avoid sports.
23
@22 Tip 2: Go somewhere other than Seattle, apparently. I can't find any single lesbians in this town, skinny or no.
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