Slog

News & Arts

Line Out

Music & Nightlife

Friday, May 15, 2009

How to Recover from a Development Fail

Posted by Dominic Holden on Fri, May 15, 2009 at 12:18 PM

3c34/1242413204-schnitzer_tower.jpgUnder the leadership of a man named Dan Ivanoff, development firm Schnitzer West invested heavily in Seattle at the worst possible time, building hundreds of condos that are now sitting empty. Schnitzer, the namesake venture of a wealthy steel-industry family, is also finishing a 36-story office tower that, when I wrote this piece about the company's tribulations last month, had no tenants. Nobody ate more shit in Seattle's devlopment bust than Schnitzer West. At the time of that photo on the right taken by Kello O—when Ivanoff wouldn't return calls—people in the industry speculated "there is going to be a shake-up high up in the company." It now appears the Schnitzer family no longer trusts Ivanoff to make the big decisions on his own. From the DJC:

Ken Novack is returning to Schnitzer West to work with company founder Dan Ivanoff to devise a game plan for the next development cycle. Novack was formerly chairman and CEO of Schnitzer Investment Corp. ... Ivanoff said Novack has come back to Schnitzer West to co-develop a strategy for the Seattle-based firm for the next wave of development and investment, including what it will build, buy or sell and in what markets.

It will be interesting to see how Novack excavates Schnitzer out of this litter box. Will the company turn condos into rentals like Vulcan is doing, reduce prices on condos to sell them and stop the hemorrhaging, fire all marketing contractors, or just sit on the property (losing money with every passing month of vacancy) and hope the market rebounds soon enough to make up the losses? Lot's of developers are looking to Schnitzer to see how it handles this colossal fail.

Share via

  • Twitter
  • Facebook
  • Newsvine
  • Reddit
  • StumbleUpon
  • del.icio.us
  • Email
 

Comments (5) RSS

Oldest First Unregistered On Registered On Add a comment
1
Not only is that office empty, it must also have annihilated any value left in the Cosmopolitan condos which directly face it. They are separated by just an ally. Who in their right mind approved that?
Posted by Gregus on May 15, 2009 at 1:41 PM
2
when developers make bad timing decision - it is a gamble after all - they fail and go into bankruptcy

nothing magical or hard to follow - and has happened many many times over the decades, here and else
Posted by Former Realtor on May 15, 2009 at 1:47 PM
Reality Check 3
Maybe other development companies will start taking note and not building such shitty condos that they try forcing down the throats of consumers. There are SO many people tired of the same cookie cutter "choices" being offered by these profit hungry Corps. Until you start building aesthetically pleasing smaller friendlier buildings that have LARGE DECKS for entertaining on, or decks that are big enough to support a hottub and a grill with 4 chairs and a table, and then bringing the prices down inline to something that competes with homes in the burbs, they will continue to fail.

If you expect me to give up my green yard and garden in the burbs, you damn well better supplement that loss with a LARGE DECK. I'm so completely disgusted with those tiny 3 foot leaning ledges that are promoted as decks.

Enough already...
Posted by Reality Check http://www.nraila.org on May 15, 2009 at 2:56 PM
Greg 4
Convert to rentals at attractive rates or eat that 100% vacancy shit sandwich. Your choice.
Posted by Greg on May 15, 2009 at 3:39 PM
5
@3

When they actually do provide usable belconies you get even MORE shit from anti-development folks like Escala is getting for having large balconies. People are freaking out and even saying "large balconies are dangerous because windstorms can blow barbecues off into the street." I shit you not.
Posted by JesseJB on May 15, 2009 at 5:20 PM

Add a comment

 

All contents © Index Newspapers, LLC
1535 11th Ave (Third Floor), Seattle, WA 98122
Contact Info | Privacy Policy | Terms of Use