Red states like porn:

"When it comes to adult entertainment, it seems people are more the same than different," says Benjamin Edelman at Harvard Business School.

However, there are some trends to be seen in the data. Those states that do consume the most porn tend to be more conservative and religious than states with lower levels of consumption, the study finds.

"Some of the people who are most outraged turn out to be consumers of the very things they claimed to be outraged by," Edelman says.

And which red state likes porn most of all?

The biggest consumer [of porn], Utah, averaged 5.47 adult content subscriptions per 1000 home broadband users.... Eight of the top 10 pornography consuming states gave their electoral votes to John McCain in last year's presidential election—Florida and Hawaii were the exceptions. While six out of the lowest 10 favoured Barack Obama.

Thanks to Slog tipper Matt.