Have you heard the news? Olympic gold medalist Michael Phelps was photographed taking a big ol' bong hit.
The UK's News of the World broke the story by publishing the pic under a banner of disdain ("What a Dope"—get it?). Others are claiming to be similarly outraged (see the well-titled but poorly spelled MICHEAL PHELPS' BONG SHAME.)
Judging by comments, a whole bunch of other people couldn't give a poop. ("He’s a pothead and yet still the fastest swimmer in the world? Good for him and good for potheads!" wrote Luella on MPBS.)
Could such a photo ruin his endorsement deals? I'd say yes, since Phelps has already issued an apology:
"I engaged in behaviour which was regrettable and demonstrated bad judgment," Phelps said in a statement to the Associated Press. "I'm 23 years old and despite the successes I've had in the pool, I acted in a youthful and inappropriate way, not in a manner people have come to expect from me. "For this, I am sorry. I promise my fans and the public it will not happen again."
But what does "it" refer to? Smoking pot? Allowing himself to be photographed while smoking pot? Allowing himself to be photographed while smoking pot out of a skank-ass bong? Allowing himself to be forced by finances into making an apology for something he's going to keep doing on a regular basis? Well played, Mr. Phelps.
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