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Saturday, January 10, 2009

Media / History Today in Time-Sensitive Ad Campaigns

Posted by David Schmader on Sat, Jan 10, 2009 at 11:13 AM

I'm old enough to have seen this air as a kid. It was fine and unremarkable until one day, all of a sudden, it wasn't.

Thanks for the time capsule, Slog tipper Elsa.

Comments (12) RSS

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Oh my god I loved those when I was a kid! I used to steal my mom's. I loved the way they tasted!

Posted by idaho on January 10, 2009 at 11:19 AM

I remember these too. And then one day their name suddenly went from mundane to alarming, while simultaneously their claims of miraculous weight loss received a subtle boost.

Posted by flamingbanjo on January 10, 2009 at 11:37 AM

@1 I hear you.... my mom had to hide them or my bro and I would gobble them all up... should have been a sign about the real appetite suppression!

Posted by everyone_loves_ayds on January 10, 2009 at 12:03 PM

This was on the Dish yesterday: http://andrewsullivan.theatlantic.com/th…

Y'all'r making the circle just a little too tight.

Posted by elbowspeak on January 10, 2009 at 12:03 PM

Still helps you lose weight effectively. Safely? Not so much

Posted by meks on January 10, 2009 at 12:18 PM

D.S. I hate you (for obvious reasons) but that was f@%king hilarious!

Posted by julie russell on January 10, 2009 at 12:59 PM

Is it true that they contained tapeworm eggs?

Posted by I Don't Feel So Good on January 10, 2009 at 2:50 PM

I think Jared from Subway was on the same diet.

Posted by Jason Josephes on January 10, 2009 at 4:48 PM

I recall Wayne Kotter did a joke about AYDS diet candies back in the day: "Why couldn't they call it something that sounds like a disease, like 'Doritos'?"

Posted by bd on January 10, 2009 at 4:48 PM

I remember (& used) Ayds in the 1970's. I think it contained Benzocaine or something in that family to numb the tummy and that ingredient was supposed to stop hunger. They were kind of similar to Kraft caramels.

Posted by E on January 10, 2009 at 6:40 PM

why did the product have to die? they could have just renamed the things. as i recall, they worked for my binge-and-diet grandma. they coulda called it "candi-thin" or "bon bon boon" or something.

Posted by ellarosa on January 10, 2009 at 9:44 PM

They did rename it, but Choco-Ebolas never caught on.

Posted by NapoleonXIV on January 11, 2009 at 12:44 AM