2008 The Numbers
posted by August 30 at 12:50 PMon
The just-concluded Democratic National Convention in Denver was the most-watched since at least 1960 and drew more viewers than the Summer Olympics, according to figures released by the Nielsen Co.
The 38.4 million individuals who watched Obama’s address on television represented a 57 percent increase over the 24.4 million who saw Democratic Senator John Kerry’s acceptance speech in Boston four years ago.
On average, the four-day Democratic convention drew 30.2 million viewers as Illinois Senator Barack Obama, 47, became the first black presidential nominee of a major political party. This year’s Olympic Games averaged 27.7 million.
A fact: Obama is bigger than the Olympics. Another fact: Obama is not bigger than M.A.S.H..
Obama’s acceptance speech before more than 75,000 people at Invesco Field Aug. 28 attracted viewers in 27.7 million households. The most-watched broadcast, the finale of the CBS television show “M.A.S.H.,” was seen in 50.2 million, Nielsen figures show.