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Friday, August 3, 2007

Intel Pulls Controversial Ad

posted by on August 3 at 11:29 AM

The ad, which depicts a bunch of dark-skinned sprinter dudes bowing down before a smarmy-looking, paunchy white guy, could be interpreted as showing the massive power of Intel’s awesome processors or something. But please. First of all, if these “sprinters” actually took off, they’d run smack into each other. Second… Well, just LOOK at it.

intelad.jpg

Via AdFreak.

RSS icon Comments

1

lol, marketing teams

Posted by tsm | August 3, 2007 11:37 AM
2

Looking at the ad I just don't see what the big deal is.

Posted by monkey | August 3, 2007 11:41 AM
3

bowing down? they're getting on mark.

Posted by pgc | August 3, 2007 11:45 AM
4

See, now if THIS were a Resident Evil game it would be racist!

Posted by Sam | August 3, 2007 11:58 AM
5

I see the message: This company hires black guys.

Posted by Jason Josephes | August 3, 2007 12:16 PM
6

And makes them work without their shirts on. Uh huh.

Erica, if that's your notion of "paunchy" I'm never leaving the house again. That guy weighs 125 pounds.

Posted by Fnarf | August 3, 2007 12:20 PM
7

What kills me is that Charles is not talking about this ad.

Posted by Cato the Younger Younger | August 3, 2007 12:22 PM
8

I'm sorry, what was this post again? I was too distracted by the erection caused by seeing those fucking hot sprinters to read.

Posted by Gitai | August 3, 2007 12:28 PM
9

That guy has a paunch for sure. Especially compared to his toned staff.

Yeah, it would take a fool not to see the problems with this ad.

Posted by yeah | August 3, 2007 12:29 PM
10

The trouble is the racial overtones would be absent if they had just used a mix of people dressed as sprinters, especially since they are supposed to represent employees.

What kinda scary place has a white manager and all-black employees? Tara?

Posted by Mickymse | August 3, 2007 12:50 PM
11

@7

It's too easy for him. He needs to find some real ridiculous shit to pull a race issue out of his ass.

Posted by Mr. Poe | August 3, 2007 1:33 PM
12

What Poe @ #11 said

Posted by monkey | August 3, 2007 1:42 PM
13

Let me guess, they think AMD is from Africa, right? And Intel is our White Savior come to teach the ignorant savages?

News flash - cities were in Africa long before they were in Europe. Millions of people in a city. Europe was bogs and huts.

Posted by Will in Seattle | August 3, 2007 2:52 PM
14

@11

This is the most true statement ever said on Slog.

Posted by Bellevue Ave | August 3, 2007 3:40 PM
15

AdFreak is a great blog, I'm glad to see the link

Posted by fun shaped | August 3, 2007 5:34 PM
16

Will, name me a city in Africa with two million residents when Europe was "bogs and huts".

Cities are a Mesopotamian thing.

Posted by Fnarf | August 3, 2007 6:15 PM
17

Fnarf, cities are an ancient Chinese thing :-P

Posted by aep | August 4, 2007 8:46 PM
18

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