Slog - Comments on Crayon Terrorism http://slog.thestranger.com/2007/02/crayon_terrorism My coworkers are familiar with, and mystified by, my obsession with campaign mailers--those stiff-paper fliers that show up in mailboxes with increasing frequency the more often you vote. I have a folder in my file cabinet four inches thick that's full of them. Having seen literally thousands of mailers--good, bad, mediocre, and just confusing, I have a question for the people who promote school and education levies: WHY must you always use fake "kid's" crayon writing to sell your campaigns? Isn't there a more creative way of evoking "education" than kiddie-crayon scrawl? Are we supposed to feel sorry for the... Copyright 2008 Fri, 02 Feb 2007 16:38:29 -0800 Fri, 16 Feb 2007 10:18:58 -0800 http://www.movabletype.org/?v=3.34 http://blogs.law.harvard.edu/tech/rss Comment by Gomez No, ECB, you're missing the point. The crayon writing actually comes from our HIGH SCHOOLS.

]]> Gomez http://slog.thestranger.com/2007/02/crayon_terrorism#c608311 http://slog.thestranger.com/2007/02/crayon_terrorism#c608311 City Fri, 02 Feb 2007 16:36:41 -0800 Comment by catalina vel-duray My pet peeve is refering to children as "kids". It's entirely acceptable when used in the context of a parent talking about his/her offspring, i.e. THESE KIDS ARE DRIVING ME CRAZY!!, but it sounds like a smarmy marketing word to me, when used in publications or ads.

Children have issues that society needs to address. Kids buy things, or have things bought for them.

Yes, it's very nitpicky of me. But isn't that what peeves are about?

]]> catalina vel-duray http://slog.thestranger.com/2007/02/crayon_terrorism#c608335 http://slog.thestranger.com/2007/02/crayon_terrorism#c608335 City Fri, 02 Feb 2007 17:00:01 -0800 Comment by JAK ECB. the point of those faux crayon marks is to get you to open the damn thing in the first place. or, if they're inside the mailer, they're designed to get you to look at their priority messages.

i work in fundraising, and i can tell you that half the battle with direct mail is just getting your piece opened. once it's open, you have about 60 seconds, tops, to make your case. the more eye-grabbing stuff, the longer you're looking at my letter.

we've studied direct mail up the wazoo... did you know that 70% of mail in the US is opened by a woman in the kitchen over a trash basket? you've got to get by her; you've got to catch her eye. and she's busy.

]]> JAK http://slog.thestranger.com/2007/02/crayon_terrorism#c608438 http://slog.thestranger.com/2007/02/crayon_terrorism#c608438 City Fri, 02 Feb 2007 18:39:33 -0800 Comment by full of pet peeves and i also hate it when the faux scribbling contains backward letters. it's so demeaning to children.

]]> full of pet peeves http://slog.thestranger.com/2007/02/crayon_terrorism#c608813 http://slog.thestranger.com/2007/02/crayon_terrorism#c608813 City Sat, 03 Feb 2007 14:19:28 -0800 Comment by robotslave You're right, Erica, they should instead use something like, say, a black slate with white chalk-textured writing on it. And with a cartoony wood border.

]]> robotslave http://slog.thestranger.com/2007/02/crayon_terrorism#c608818 http://slog.thestranger.com/2007/02/crayon_terrorism#c608818 City Sat, 03 Feb 2007 14:43:30 -0800 Comment by Fnarf Since school levies are at the bottom of the political barrel, it's not surprising that they attract the tiredest, lowest-quality marketing memes.

]]> Fnarf http://slog.thestranger.com/2007/02/crayon_terrorism#c610350 http://slog.thestranger.com/2007/02/crayon_terrorism#c610350 City Sun, 04 Feb 2007 10:09:31 -0800 Comment by julieismetoo Hello! 

By the way, I love that too!  Where did you get that at?  

See you soon! Girly Girl 



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]]> julieismetoo http://slog.thestranger.com/2007/02/crayon_terrorism#c635211 http://slog.thestranger.com/2007/02/crayon_terrorism#c635211 City Fri, 16 Feb 2007 10:18:58 -0800