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on October 20 at
A commenter points out an overlooked story: Seattle’s new slogan is… Metronatural.
Point reiterated from previous news entry:
KOMO says the city spent $200,000 to come up with that Metronatural tagline. Two hundred thousand dollars, literally just to brainstorm a name.
Extravagant waste is the gum in the City of Seattle's gears.
Agreed. I could have copied the Metropolitan Market logo for much cheaper.
Just when I was breathing a sigh of relief at the demise of Say WA...
Hmm, an anagram for "a turn to lamer."
Sorry, this is just too cheesy for words.
Someone throw a bag over the Mayor's and the Council's heads, they have officially gone nuts. First a tunnel 2/3rds of us hate - now this!
I predict the whole thing will be about as effective as the post-WTO effort to rename downtown "The West Edge." As far as I know, one lone sad sign near the ferry terminal is the only remaining evidence of that failed campaign.
I predict this, like the horrific "Say WA" campaign will go the way of the dodo, just as the "West Edge" and "Uptown" monickers were completely ignored by the populace.
Great minds think alike. BTW, I think there's still a "West Edge" logo painted on the side of a brick building on either 1st or 2nd Ave, in the vicinity of the Market.
West Edge! Hell yeah! Didn't they hang banners from the light poles for a few years? They always remind me of those tragic banners you see in small towns reminding you that West Bumfuck was "America's Nicest Small Town 1993".
I still like my suggestion: "Fucking A, it's Washington State!" For the city, maybe something like "Seattle: What the Fuck?"
Since our state and our city seem unable to market themselves creatively and intelligently, maybe The Stranger should run a little contest.
@Gabriel: or an anagram for "a rotten mural". Also, I'm sure if the Stranger ran a contest, Seattle would become known as "Humptown" or "Humptopia".
What's with the naming fetishists in city government?
c'mon...I can't believe no one has stated the obvious. Metronatural looks a helluva like Menopausal.
As the Stones sang the other night..."we all need someone we can bleed on...."
#6 and 9. I remember the big wall ad at 1st/Seneca that said There's nothing dull about it!
It's gone now. Good riddance.
Seattle: It'll make you wet.
Seattle: Breaking Down the Walls of Heartache
Lots of us could think up better slogans.
For the State:
"Washington: State of Wonder."
Clear, simple, can be used to showcase our natural and environmental wonders.
For the City:
Seattle: One with Nature.
Very slight pun -- this is one (a city, that is) with Nature. And you can be one w/ nature here, too (come to a convention and slip out of those boring meetings to go kayaking, eagle watching, skiing, too).
We three loggers in orient cars
Bearing gifts we travel afar
Field and fountain, moor and mountain
Following yonder star
State of Wonder, One with Nature
State of royal beauty bright
Westward leading, still proceeding
Guide us to thy perfect light
I thought it was a play on metrosexual, which doesn't work here. It should be Seattle: Homonatural. Quite fitting for a city that has the second highest concentration of fags and lesbos in the country according to a UCLA Law study out this month.
SB, that was my first impression when I saw metronatural, too. It's odd that they would want that connotation for the city, if it really was deliberate at all, and anyway it seems very dated by now.
Kate's idea made me howl. :-) It's also perfectly fitting!
Perhaps we could reserve "Homonatural" for Capital Hill if Seattle tries to stick with MetroNatural for a slogan. That'll teach 'em.
What other ". . . natural" monikers could we come up with for the rest of Seattle's neighborhoods? CondoNatural for the regrade, perhaps . . . ? HoboNatural for pioneer square. ;-)
There still is a salon on Spring near the viaduct called West Edge Look.
Seattle: It'll make you wet.
--Posted by kate - October 20, 2006 01:09 PM.
Kate: you are amazing. I formally nominate you for the $200K that went to that genius that came up with [i can hardly stand to write it] metronatural. WTF??????
I'm moving to Portland
I don't like the slogan and I would never move back to Portland.
Seattle: You’re soaking in it.
Seattle: Baby, it’s cold inside.
Tighten that smile – you’re in Seattle!
Coulda, woulda, shoulda Seattle.
Come for the coffee, stay for the alcoholic stupor.
Grind to a halt with us.
Can’t decide? You must be in Seattle!
So vibrant. So dense. So Seattle.
Seattle: So vibrant, we’ve gone blind.
Seattle: Now on sale to the highest bidder.
Seattle. The soulless developer’s wet dream.
Seattle. Where overdevelopment always under whelms.
Re-living the dot-com dream
one luxury condo at a time.
Be the next Howard Schultz –
sell out big time in Seattle!
Smokers! Strippers! There’s a place for you in Seattle!
(It’s just 4-25 feet away…)
Looking for strippers in Seattle?
We’ll leave the light on for you.
Jump, bitch! You’re in Seattle!
And I thought "Say WA" was stupid...this one takes the cake. METRONATURAL offends on so many levels...I think mostly because it's so close to last year's phrase-o-the-day "metrosexual." I would prefer Seattle being associated with lumberjack flannel and "grunge" hair than with this kind of effete Californian-yogurt stand B.S. There's nothing "natural" about a real city, and Seattle is far from being a metropolitan center (thank god...and I've lived here 33 years). The term doesn't fit.
The only valid use of a term like "MetroNatural" would be for KC Metro buses if they'd convert more than one bus over to bio-diesel!
I've never been to Seattle, and I don't think "Metronatural" will draw anyone to the city. But what will? My current faves are "Seattle: It'll Make You Wet" & "Seattle: You're Soaking In It." Now, THOSE slogans arouse a curiosity and an intrigue about Seattle that "Metronatural" can't even touch! Oh, and one more thing... To me, "Metronatural" means "naked subway."
DUH the $200k is their entire budget for the whole campaign or can't you Seattlities read? Maybe the new Seattle slogan should be Seattle: Home of Illiterate Asswipes
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