Wal*Mart is fighting hunger.
107.7 the End’s mailing list just sent out this e-mail, informing me that the station has partnered up with Wal*Mart to fight hunger.
It’s so easy to turn our backs as we go about our busy lives.
We are asking you to not turn your backs on hungry children and families that could very well be your neighbors, and you just don’t know it.
This month you can contribute donations at Wal-Mart and they will match the first $5 million raised in our local stores and across the nation. Give a $1, Wal-Mart gives a $1, give $5, they give $5. The goal is to raise money for America’s Second Harvest, the Nation’s Food Bank. If ever there was a time to give back - we think this it is. Hunger affects so many, and hits much closer to home than most of us realize.
So remember, between now and March 26th, make a donation of any amount at your local Wal-Mart store. Even a small donation can make a big difference. Please join The End in creating a hunger-free America.
For more information, check out:
Now, I’m not gonna get all crazy and anti-Wal*Mart (though it’s tempting), BUT, couldn’t they have skipped the (questionable) corporate involvement and worked with a local charity like
Northwest Harvest or Union Gospel Mission? They are a local station, after all, claiming to be dedicated to local music (although the payola claims that hit earlier this week will make things interesting…). I dunno. Maybe I should just be thankful they’re doing anything at all, and just shut up.